You won’t get very far with the search engine results pages (SERPs) without proper search engine optimization (SEO). This is one of the most effective ways to make sure your customers find your business and buy products and services from you. While this is easy to do, you must remember that it does continually evolve. …
SEO and PPC – The 2 Main Marketing Tools of 2018
For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …
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Natural Link Building Is For The Best
Even though the SEO industry will bicker about the value of link building and backlinks, the bottom line is that they are still of great value if you know how to work it. Search engines are looking for specific information that allows their algorithms to determine if a site is legit, offers quality content, and …
Put Away Your Fears About Link Building For SEO
Anyone who knows anything about SEO knows that linkbuilding has always been a great way to rise up the search engine rankings. That being said, many feel that linkbuilding might be going into extinction. Well, the recent analysis says that may not be the case, and those thinking of investing in time and effort to …
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No Worry SEO Link Building
Linkbuilding is just part of one’s overall SEO efforts. It’s a valued process as it is highly evaluated by search engines like Google. Google will see these links as having merit if they’re from websites that are authoritative and relevant to the content on your site. It can be a daunting task but if you …
WordPress Is The Everyman’s Tool
One of the most important CMS’ on the market is WordPress. CMS stands for Content Management System. That may sound like a mouthful, but it’s really simple as what WordPress does is helps you to manage your content, pics, videos, copy, much easier and with must-have features. It doesn’t take a genius to learn how …
Synergizing SEO and PPC
Search engine optimization (SEO) and pay per click (PPC) advertising are often considered to be competitors in the web marketer’s toolset. Both take up valuable resources, whether they be money or time, and both need constant tracking and a sound strategy in order to work effectively. Despite the competition for limited resources, it should not …
Why SEO if a Long-term Game?
Many webmasters expect immediate results when they start to focus on search engine optimization (SEO) and they end up being disappointed when the results do not immediately show. It is a mistake to get your expectation so high as you should really be viewing SEO as a long-term investment, but one that can pay great …
The Brand New Google Boost to SSL
Ranking on Google is going to be a lifestyle for many, many people all over the world, and when something comes up that has to do with SEO (especially when it’s brand new) there are going to be speculations related to it. SSL certificates are an integral part of most secure websites, and apparently Google …
Is Google Influencing the Organic Ranking for Political Searches on the Web?
When you open up Google to perform a search about politics, the company may be influencing how you feel about these topics. At least that’s what some speculators are stating in the aftermath of the NSA scandal. A recent study, cited in a Fox News clip,was conducted to evaluate the role of SEO in how …
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